Supercharge Your Sales

A transformative 12-week group coaching program that empowers startup CEOs to master authentic sales with precision and confidence.

Accelerate your growth through 3 phases

Master Your Pitch

Execute an effective discovery session

Create a clear pitch deck that stands out

Deliver a differentiated demo

Practice your pitch amongst peers

Close Like A Pro

Set up a clear POC structure

Deliver professional proposals

Negotiate like a seasoned vet

Close deals confidently

Design for Scale

Structure your CRM for scale

Hire your first sales all-star

Report sales progress to the board

Align marketing with sales

Are you a founder experiencing these challenges?

You're not quite sure how to position the value of your product

You don’t know what “great” looks like in sales because you've never done it before

You've read many books and understand the sales theories out there but are unsure how to tangibly and tactically execute on a day-to-day basis

You often think sales is pushy and aggressive and it doesn't match your style nor personality

You've heard conflicting advice on sales and seek clarity on which path to take

What if there was a better way?

INTRODUCING

The Sales Sprint is a transformative 12-week live group coaching program.

Confidently pitch and position your product while being authentically you.

Gain clarity on how to get to $1M while creating a repeatable, scalable sales process.

Close key milestone deals with enterprise polish, confidence and rigor.

Learn what to look for and the process to take in hiring your first sales all-star.

The Sales Sprint includes

90 minute weekly group coaching sessions

Bi-weekly 1:1s with Peter

Access to Peter Ahn Sales Training portal

Meet your coach, Peter.

With over 15 years of enterprise sales experience, Peter has built a career at industry leaders such as Google, Dropbox, Slack, Front, and Twingate.

Recognized as a top seller at Dropbox and Slack, he has successfully closed multimillion-dollar deals with major clients including Disney, News Corp, National Geographic, NBCUniversal, and Conde Nast. Peter's expertise extends beyond corporate giants, having worked closely with over 40 founders, guiding them in building sales from the ground up.

Collaborating with notable companies like Figma, Streak, Orb, Scarf, Prodvana, Boox, and Borneo, he is dedicated to supporting B2B tech startups.

As a Korean American tech sales coach, Peter actively contributes to the dialogue on the full inclusion and representation of Asian Americans in leadership. Described by clients as someone who envisions selling beneficially for both parties, Peter's unique superpower lies in transforming strategic frameworks into tangible actions that genuinely work, all while fostering an inclusive environment where diversity is celebrated.

Hear it straight from the CEOs

  • “We're a lot more confident in how we describe the value we're providing. Having Peter as a coach is a way to speed run judgment development. I can read a lot of content but it can't speak to my context in the moment so his input is a way to compress learning.”

    Victor Hunt
    Founder & CEO, Ava

  • "Peter is responsive, thoughtful, authentic, and there aren’t a lot of people who have been able to repeatably and successfully build early stage sales. The experience shows and we’re here to learn from it."

    Animesh Koratana
    Founder & CEO, PlayerZero

Let’s supercharge together

Interested in joining the next Sales Sprint cohort? Fill out some info and we will be in touch shortly! We can't wait to hear from you!

✺ Frequently asked questions ✺

  • I’m a full time coach dedicated 100% to helping founder scale their sales. While I have 15 years of enterprise sales experience in leading B2B tech sales roles at companies such as Dropbox, Slack, Google, and Twingate, I decided to go all-in on coaching in Spring of '23. Prior to going full-time in 2023, I advised founders part-time, so have helped over 40 startup founders think through their early stage sales journey.

  • The first session starts on Wednesday, February 28, 2024.

  • This is an intensive 12-week program where a small group of founders (8-10) and Peter will come together for 90 minute sessions each week around topics such as: How to Make an Effective Sales Pitch, How to Make Your First Sales Hire, and more.

    In addition to the group coaching sessions, the program also includes bi-weekly 1:1 coaching sessions.

  • I started the Sales Sprint, 12-week group coaching program because throughout the past several years, I’ve been getting similar questions thrown my way about how to approach early stage, founder-led sales. While each product is unique and each company does have its own unique challenges, the similarities across each founder’s sales challenges inspired me to build a dedicated curriculum around early stage sales.

    I also haven’t found a similar program being hosted by sales coaches. Specifically my focus on authentic sales and collaborating on building playbooks vs. prescribing cookie-cutter playbooks is something I haven’t seen executed on.

    Finally, I felt that with a group coaching format, like-minded founders could also learn from each other, even beyond getting direct coaching from me.

  • While I do have some limited space for 1:1 clients, the primary focus is to have founders come together in this group format so that everyone can grow and learn together. I have found through several 1:1 sessions with clients, very similar questions and issue areas come up so a group format to come together on these topics has proven to be most effective for all. Plus, the sales sprint includes 1:1 sessions every other week, too!

  • There are some founders I do support who have surpassed this monumental goal, however I have found the greatest sense of accomplishment in getting early founders through the first steps so they have the tools to exponentially succeed.